Crimson Cap has extended the brand identity we created for Amicus with a unique donor care package.

The project transforms an ordinary thank you letter into a high-profile graphic treatment. The object of this project is to make the donor feel included in the spiritual mission of the organization.

Crimson Cap had the idea to create a typographic and letter mark solution that could be used in both digital and print media.

The inspiration for the logo mark is inspired by an ancient typeface of IHS on the organization's chapel tabernacle.

Logo: Crimson Cap

Print Media: Crimson Cap

Project Management: Crimson Cap